By Michael Tetreault, Editor, Host, Concierge Medicine Today/The DocPreneur Leadership Podcast
You know as well as I do that often times in the “practice” of medicine, *certainty* and *clarity* … especially about the odds of recovery and/or treatment just isn’t possible. You do your best to be data driven and scientific, but on many occasions, the words you say are … “We’ll just wait and see …” and that’s the only certainty and clarity you can provide and is simply the best answer you can give.
You’re putting yourself in an awkward position. You’re essentially ‘putting yourself out there’ as some would say.
But, when certainty is not an option, you can still offer them the next best thing.